Aristu & Co

Esp

Viña 2017 Campaign

The Viña del Mar International Song Festival is one of the most important cultural events in Latin America, a show so huge that it is known as ‘the festival of festivals’. Chilevision organizes it and asked for an international campaign, conceived for both the Latin and Anglo worlds instead of thought in Latin and later adapted, as they usually did

Lucía is amazing

You are amazing

The festival of the festivals became the festival of the people. The campaign is based on the universal ritual of celebration and focuses on the amazing that we become when we express our emotions

Luis is amazing

Carla is amazing

Víctor is amazing

Darío is amazing

& Co

Copywriting Claudio Letelier, photography Noli Provoste, processing Juan Delcán, filmmaking Sergio Quente, production Sagrado Films, post-production Juan Olivares, agency SAL, clients Álex Hernández and María José Acuña from Chilevision

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