Aristu & Co


Carrefour EMMA Identity

Logotype and visual identity for 'Lend a hand to the Environment', a brand created by Carrefour in order to sign all its communication pieces related to sustainability

Design and redesign

The logotype was retouched two years after created because Carrefour changed its global visual identity, so it had to be adapted to the new corporate guidelines

In two moths we will start to stop distributing plastic bags because only a 10% is recicled, because they take 400 years to decompose and because like that a lot of animals we will breathe better

Recycling your wasted batteries you can avoid they end at the wrong place

The most important thing about this table is not visible: as the rest of our garden furniture, it has been manufactured using wood certificated by the Forest Stewardship Council, and that guarantees its minimum environmental mark

& Co

Strategy Alfil Negro, photography Cecilia Duarte, client Paloma Pérez and José Manuel Sánchez and Yolanda González from Carrefour

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