Kas Posters Kas Posters

Information. Print campaign for Kas. The global concept for this soft drink divided the world in proud supporters of Kas Naranja (Orange) and Kas Limón (Lemon), to such an extent that each one was advertised separately and all the communication pieces appear as made by the own supporters. 2000. & Co: agency SCPF, creative direction Toni Segarra, copywriting Turi Tollesson, graphic design Esteve Bou, client Pepsico. Awards: San Sebastián 2000. Related projects: Kas Radio Fb. Tw
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